Financial Services

Technology

Advisory

Steve Rackham — Technology Adviser · FSI Specialist · Speaker

Two decades at the intersection of enterprise technology and financial services. Former CTO for Financial Services at NetApp. Now helping technology companies and individuals make a deeper, more compelling impact in one of the world’s most demanding industries.

Built on three principles

Co

Coaching

Helping individuals and teams find their voice and command any room

Co

Collaboration

Working alongside you — not just advising from a distance

Co

Commitment

Fully invested in your success, every engagement, every time

What I Do

Three ways I can

help you succeed

Whether you need to sharpen your FSI go-to-market strategy, develop your people, or put a credible voice on stage — I bring the experience and directness to make it happen.

01

FSI GTM & Enablement

Most tech companies underestimate how difficult it is selling into financial services. Sophisticated buyers, demanding regulation, and hard-won trust. I help you shortcut that learning curve.

02

Coaching & Public Speaking

You know your subject. I help you own the room when you talk about it. Fast, practical, and direct — whether it’s a major keynote, an exec briefing, or everyday executive presence.

03

Speaking & Industry Representation

Need a credible voice at your next event — or someone to represent your brand on stage? I speak independently on AI, data, cloud, and regulation in financial services.

About Steve

Where deep expertise

meets clear communication

20+

Years in enterprise technology & FSI

CTO

Former Financial Services CTO, NetApp

Global

Speaker at events worldwide

I’ve spent over two decades at the intersection of enterprise technology and financial services — an industry defined by its sophistication, its regulatory complexity, and its extremely high standards for the people and companies it works with.

 

As former CTO for Financial Services at NetApp, I built a track record of enabling technology organisations to engage effectively with some of the most demanding and regulated buyers in the world. I’ve presented at events globally and know first-hand what it takes to communicate complex ideas with clarity and conviction — whether in a boardroom, on a conference stage, or inside a sales cycle.

 

Through 3Co Consulting, I offer independent advisory services to technology companies and industry bodies who want to deepen their impact in financial services — and to individuals who want to become genuinely compelling communicators.

 

The name reflects what I believe great work is built on: Coaching, Collaboration, and Commitment. Three things I bring to every engagement, without exception.

let's talk

Ready to make an

impact in FSI?

If any of this sounds like what you need, let’s have a conversation. I’m happy to discuss how I can help — with no obligation and no jargon.